Vintage, vintage, vintage.
Sales, sales, sales.
I stalk etsy for awesome vintage kid clothes and never, ever pay full price for the coolest kiddie fashions. Consider vintage for your tots and spend your dollars recycling. A few favorites -
http://www.etsy.com/shop/MsTips
http://www.etsy.com/shop/salvagehouse
http://www.etsy.com/shop/Odelette
And Gap, JCrew, Tea Collection, Zara Kids all offer rolling markdowns regularly and it's always worth the wait. Afterall, am I the only one that finds it cuckoo to spend $30 on kids shoes or $50 on this year's winter coat????
Kids can look cool and feel great at any price and on any budget. Style never needs to cost.
best - {plum}
post script: don't forget, drink more water. your skin will thank you.