MOST HELPFUL POSTS
Barb - posted on 12/15/2010
Katherine, Dana, go to your settings button between your "help" and "logon" button on the top right hand corner. from that page you will see another button that says "facebook" click on that and scroll down. you can change your facebook publishing options on there.
then again I guess they must have that one marketed to kids as some people have said they're kids loved watching it. I can see it working...kids being pushed down aisle in grocery store freaking out over wanting that product. poor things. what happens when they pour it on top and it doesn/t sing :)
Lacye - posted on 12/16/2010
so what color were the cupcakes supposed to be? were they supposed to be chocolate cupcakes? If so then you wouldn't be able to see the glaze as well. It's really retarded that people would get so mad about flipping cupcakes! they are food! you eat them! it's not like the cupcakes are going to join the KKK or anything.
Kate CP - posted on 12/16/2010
It looks like black face because the lips are big and pink, the teeth are huge and white, and the eyes are huge and white as well.
Yes, it looks like a black face cupcake IF you're looking for it...but it's a stretch.
...and I can't believe I just used the term "black face cupcake". o.O
Laura, I know about 'black face' the UK had shows where people painted their faces black and acted in a stereotypical way. I just don't see why the ad is racist, they are advertising chocolate glaze, hence the icing being brown, and as for the cake base being 'white' - they needed the glaze to stand out as that is what they are trying to sell - it wouldn't have stand out if the cake and the glaze were both chocolate, all I see is a singing cake, which I assume would be to signify that by using the glaze it funks your cakes up a little.
Lady Heather - posted on 12/16/2010
I think you underestimate foreigners knowledge of your history Laura.
But come on...it's chocolate icing. I didn't really think it even looked like black face at all. Just looked like some cartoon cupcakes singing a stupid song.
Take note Nabisco - never make your Oreos sing in a commercial. Chocolate baked goods with faces = not allowed.
Isobel - posted on 12/16/2010
I think that a lot of people who are not from America wouldn't understand the reference...historically in America, black performers wore "black face" and behaved "clownish" for lack of a better word for the entertainment of white people. It's a long held painful stereo type here...and here's a picture so you can see the comparison they are talking about with the cupcakes...it might make it a little clearer.
Do I think it was intentional? no...do I think it was stupid? you betcha! I can't believe that NOBODY in that advertising agency or marketing department caught that...even if it was outsourced to another country that didn't know, it still would've been approved by the Americans if it is being played there.
Caitlin - posted on 12/16/2010
I found an excuse for cupcakes!! They are in the oven now.. Our last exam is this afternoon, so they are celebratory cupcakes.. :D That and of course I have to thank the babysitter(my sister.. she charges the best price.. nothing)!
"Knee-jerking spontaneous combustion..."
that ad was slightly creepy and that was totally techno, not hip-hop. but cute anyway. not racist at all. people are ridiculous.
and who actually eats vanilla cupcakes? unless it's for a kid's class party? i'll have red velvet with cream cheese frosting, thanks...
EDIT: oh, and glaze? wtf? who "glazes" cupcakes? gimme some real frosting!!
Caitlin - posted on 12/15/2010
That has got to be the stupidest ad ever.. That's the kind of ad i'd mute if it came on TV... Oh yeah, because it's so hard to melt actual chocolate and add a bit of icing sugar, vanilla and butter/margarine and milk.. Stupid ad, stupid product and stupid people thinking it's racist..
Are they coming out with a marshmallow fluff KKK version with red licorice swastikas too?! I mean, hey, we need equity among racism! BTW, I called Matthew over to watch the video of "singing cupcakes" and he subjected me to watching it 4 times @@ because it was so funny.
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