We're not "cheap" we are "frugal" and there is a difference! Being cheap is to be stingy or not to give freely. Moms are the first to give their children something. Whether it be a toy, food or clothing, us moms will give without hesitation and we will do without to see that are kids have what they need.
So, no, we're not cheap, because we're not stingy. We might however, be frugal though! Frugal means to involve very little expense by being thrifty and avoiding unnecessary waste. As a parent, we are trying to get the very best for the very least of our money. Why pay top dollar when there are coupons and deals that we can share with one another when we're in search of something? There are tons of manufacturers offering coupons which is basically "free money!" Why not take it?