Sheri - posted on 02/11/2009 ( 6 moms have responded )
I want to preface this post by giving a sincere "Thank you" to the moms here who are up front about the details of their businesses! Keep it up - there are plenty of ladies here who are considering your business as an option and will be more willing to trust you because of the info that you give.
Now to my point...
I hope I don't come across disrespectful here, but I'd really like to let the other home-based business owners know something... You sound like Amway when you give a hook like, "Make great money while raising your own kids" but you don't provide any information about your company other than your contact info. I've responded to many of those ads over the years and at the bottom of the rabbit hole, have always found that they are either party plans or scams. NOTHING wrong with party plans of course! I've enjoyed being with a few myself, and though they can be fun and rewarding, they're not for everyone. Why not save us searching moms a little time by telling us UP FRONT what company you're with, what you sell and/or how it works. When you don't provide that info, you look like you're intentionally trying to hide something the same way Amway used to a few decades ago and most of us will skip over your ad. That is why your posts get little to no response... I'm willing to bet that most of these tech-savvy, Facebook moms have already done quite a bit of internet research in their quest to work from home and they're tired of getting the "run-around". Not that YOU would do that! But do you see that If your post looks the same as a Craigslist or newspaper ad (especially considering Facebook is free) you risk sounding like a scam. You could tell us nearly everything we want to know about your business, right up front! For example, what are your profit margins? I was with a party plan that I liked but almost jumped ship for another after hearing it had a 15% higher profit margine on their products (Okay, so I'll give a plug to Mary Kay, even though I still love The Body Shop). Meaty info like this will do more to get people interested in your business than a simple, over-used hook.
I currently ebay for extra $ but am still interested in hearing about other jobs I can do from home. I will no longer, however, spend time chasing after elusive ads, putting up with getting schmoozed by a rep and having to disappoint them (yes, I care) by letting them know in the end, that it's not my thing. (In the time it takes to figure out who or what the company is about, I can list several things on ebay!)
Again, I'm not saying y'ALL are like this! Just that many of us have been through it so many times that the vague posts don't stand out as promising anything different.
I hope you will take this into consideration and may your company prosper and family benefit from it!