New mommy needs help!

Joanna - posted on 11/10/2012 ( 1 mom has responded )




I’m a new mother and a full time student working on a business concept and I need input from the potential customers (all of you readers) in order to determine if this idea has any value, in other words is it worth my time?

So in brief my team and I want to develop a salon and day spa that focuses on providing a family experience. A place you can be pampered and dolled up with your kids and spouse and even your parents. We’d also offer services that cater to pregnant women such as pregnancy massages, yoga and other exercise classes, nutrition advice, and information on the latest trends and top it off we’d have professional photography available on site to show off your new look, update family pics, capture the pregnancy glow, or have baby’s first photo shoot. The idea is to enjoy yourself, and enjoy your family!

We are looking for any and all feedback! Suggestions! Thoughts! Do you like the idea? Would you come to a place like this? What kind of things would you like to see in a place like this? We are looking for positive and negative opinions we want to improve this concept before we push further in the implementing stage.

Please ask any questions you might have! Thank you so much for taking the time to help us!!!


[deleted account]

It is always better have one really good service than multiple mediocre ones. I think you are trying to spread the idea too thin with so many things. Start with one, and expand as time passes. I know in my area there are hundreds of fitness places that specialize in the current trends zumba, yoga, palates, etc. As for the family side of the coin, the YMCA is very well known as family friendly, they even have a zumba-tonic for children.

The photography seems misplaced, and out of it all would bring down the business since it doesn't go with the rest.

I would suggest starting with the spa, massage, and nutrition. That would do well in most areas and by adding the family element you have something that the spa down the street doesn't.

I realize the first part was pretty critical, but I have seen a lot of business fail when they try to be too broad with their business plan. It is better to start small and grow big. Don't throw out the ideas in their entirety, just focus on one and if the clientele you attract want the other things you can add them later.

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